Sometimes they get it right. Some of my favorites have been the E*Trade Baby, who’ll return this year, the Hulu ad with Alec Baldwin, the Budweiser lizards taking out a hit on the frogs, and the dog coaching a Clydesdale so he can make the team next year. There have been some incredibly bad ones, too. I’m lookin’ at you, MacGruber. SoBe? Football players as ballerinas? Mutant lizards? And you want us to drink your product?

This year’s advertisements are listed here, along with videos if you miss any. Come back after the game and tell me your hits and misses. Tomorrow is okay, too. As a bribe reward, I’ll give away a copy of HIS LITTLE BLACK BOOK, my March Blaze. It’s an Encounters and the first story features a hero deciding on a Super Bowl commercial. How’s that for a coincidence?